Build Your Audience on Twitter

Online Course 14 – Build Your Tribe on Twitter: Best Practice Advice

Live, Tutor-Led Half-Day Online Training: 23rd July 2020, 10am – 3pm

You can’t ignore Twitter.

Twitter brings the news; often Twitter IS the news. Yet, whether you love it or hate it, you should understand how to harness it for your business.

You may already have a Twitter account. But does it really work for you? Are you growing your audience and getting plenty of engagement? If you’re not, then this new online course is for you.

During this interactive, online webinar you’ll learn the latest techniques for success on Twitter. You will see how to curate your Twitter feed to maximise your influence and inspiration.

You’ll also learn which formats and content make quality Tweets, how to find your niche and use data to cultivate an audience.  There is no better time than now to start building your Twitter account into the most valuable communication channel you have.

Course Programme

  • How to build Credibility
  • Measure of Success
  • Build your Twitter Funnel
  • Help People Find You
  • Your Twitter Bio
  • How, When and What to Tweet
  • What Not to Tweet and What Not to Do

Key Benefits

  • Understand how much tweeting is too much tweeting?
  • How to get work done while tweeting
  • How to start from zero followers
  • Best practice uses of Hashtags
  • How to share your message without being too self-promotional.
  • Building an interesting profile


This one-day interactive workshop is for junior to mid-level marketers, salespeople, and anyone who wants to find, reach and engage with an audience on Twitter and beyond.

Delivery Method

This half-day training will be delivered as live webinar sessions spread over x4 one-hour sessions per day. These sessions will be delivered via the Zoom meeting software platform with extra resources made available on a separate learning management platform.

Your Online Tutor

All sessions will be run by an experienced Google Academy Tutor (Andrew Lloyd Gordon).

Andrew Lloyd Gordon is a Marketing Psychologist, Consultant, Speaker and Google Academy Trainer. Andrew speaks regularly at conferences and events and is a guest lecturer at several universities and business schools including Cambridge, Warwick, Aston and Lancaster.

Course Material

All delegates receive the slides, workbooks and other supporting material.


10.00 – 15.00 – with ‘virtual breaks’


23rd July 2020


£200 excluding VAT for UKLA Members.

Register Your Interest

Places are strictly limited and will be allocated on a first-come, first-served basis.

Register your interest below entering UKLA in the promotional code.