With many colleagues now remote working, UKLA has received a number of requests to run a series of online courses while people are away from their usual place of work.
This range of courses can support each individual’s professional development, help build new skills and capabilities, and ensure that the use of colleague’s time is spent in an efficient and effective manner whilst remote working.
Each of the courses is stand-alone and can be taken individually or collectively as a series. Each course is also being offered on a time-specific date in a live setting. They are not passive courses and have not been recorded. This allows you to actively engage with the course leader and exchange ideas and share experiences with other course attendees, in real-time.
The courses will cover B2C as well as B2B settings and the audience for these courses will be a mix of delegates from other companies and other sectors. Consequently the courses will not be tailored specifically to the lubricant sector or the industry within which we work but are intended to demonstrate best practice from other sectors that delegates can learn from, understand and take back to their own organisation to apply to their own sector or industry.
- Search Engine Optimisation – Online Course 1
- Content Marketing – Online Course 2
- LinkedIn Marketing – Online Course 3
- Social Media Online – Online Course 4
- Digital Advertising Online – Online Course 5
- Web Analytics and CRO – Online Course 6
- The Science of Influence and Persuasion – Online Course 7
- Copywriting Masterclass – Online Course 8
- The Psychology of Pricing – Online Course 9
- How to Successfully Innovate Online – Online Course 10
Who Should Attend
This range of courses would suit senior executives, managers, and other staff involved in planning or executing marketing programmes, communications campaigns and public relations.
About Your Expert Trainer
Andrew Lloyd Gordon is a qualified marketer and experienced trainer who has worked in digital marketing since 1996 alongside numerous clients, large and small in various industries. Andrew is a member of Google’s Digital Academy and train on their behalf a variety of blue chip brands including Kraft Heinz, Hilton Hotels, Sage Software and Ford Europe.
Testimonials include Mike Thorne, Associate Director, Brand Learning:
“A great trainer on the cutting edge of digital marketing. Leaps ahead of the marketing curve and so will add value to any size business.”
And Anouk Van der Ros, Consultant at American Express:
“Andrew is a highly talented trainer with superb communication skills. The digital marketing course was full of valuable, up to the minute content combined with opportunities to participate in useful, guided discussion.”
These courses also qualifies as 5 hours of Continuing Professional Development (CPD) under the Registered Lubricant Professional (RLP) scheme. For more details go to http://www.ukla.org.uk/registered-lubricant-professional-cpd/
The cost for UKLA members will be £200 excluding VAT.
To book please follow the link for each respective course. If you have any questions please email firstname.lastname@example.org, or call +44 (0)1442 875922